Part 12 – From Sketch to International Distribution … in 5 Months!

So a quick recap here…

This started out as a marketing exercise and test.

I sketched an idea, created clay models, had 3D CAD drawings made and then invested in prototypes.

I took photos, launched it on Kickstarter and Indiego promoting like crazy to get traffic to Kickstarter.

Then I had the blocks and tops manufactured along with boxes in China and shipped out all the Kickstarter orders.

We’ll come back to the distributors later … but for now take a look at what people are saying..

They arrived the other day but I waited until today to open the box since today is my husband’s birthday and the whole reason for the order. He loves them! He took each one out and unwrapped it as though it were a train set, lol. It was very well packed; there seemed to be very little shifting of the boxes. We liked the black tissue paper, which added a little special something. And we both love the boxes themselves! They are much nicer than I imagined they would be. … Besides fountain pens, my husband also likes boxes, so this was an added bonus. The pen rests themselves are very attractive and glide together very well ..
Thank you for all your hard work in bringing your great idea to fruition!! Congratulations! – Jane USA

I am extremely happy with the packaging, the look and feel of the packaging with the magnetic latch, and of course, the pen rest themselves are just wonderful! I especially love the brass ones. I guess the others are aluminium …. All in all, you should be very proud of yourself as you do have a winner. – Steven USA

Just got it today! I really like the packaging, it looks very sharp. The Pen Rest is heavier than I expected, and I like the feel of the smooth curved surfaces.

When I am able to do a more thorough review I’ll send a link. But so far my first impressions are all positive! – Elizabeth USA

Just pulled it out of the mail box. Looks amazing – Matthew UK

I received my three Pen Rest blocks and cap today and I am very pleased.

The blocks and cap are of excellent quality and the finish is perfect. As the attached pictures show, the packaging was good and the blocks arrived without any problems or damage in shipping.

I would also like to compliment you on the manner in which you conducted your Kickstarter campaign. You provided frequent and informative updates including interesting options along the way.

Great product and great service. Thank you!

Mark Lonergan

Tickled pink with my pen rest. It is beautifully made and looks rather stylish on my desk. I went for two storeys and can now find more than one pen when the phone rings . . . it came nicely packaged and is a pleasure to own.
P. J. Turner, Pontefract

Well, I received my PenRest order this morning.
WOW this item is better than expected.
GREAT look and GREAT feel.
My pen has never looked better.
Thank you
David & Team – Sally UK

Gift boxes

The Pen Rest

I stopped buying expensive stationery for now, but there is still some stuff coming in that I ordered in the past. One of these arrived this weekend: The Pen Rest.

The Pen Rest blocks

I backed The Pen Rest on Kickstarter and chose the rewards for two pen rests and a top. I think the price has changed since I backed this Kickstarter, but I got the price that was valid when I backed the project. I chose the silver blocks, but they are also available in gold.

My impressions

My first impressions: Great! The packaging is really nice and the pen rests came in gift boxes with the lid held in place by a magnet.

The blocks and the top look even nicer than I imagined. The two blocks have a perfect friction fit when you slot them together. The top is a bit loose though. I might put some blue tack in to provide some better hold. The blocks came with a non slip mat, too, but in my opinion it doesn’t look great and is a bit too thick. (EDITORS NOTE: The mat was for smartphones to sit on the Pen Rest in landscape without slipping)

Altogether a great way of storing pencils and pens. I hope they will be available for many years to come in case I want to add to my existing pen rests.

So as people start to receive their Pen Rest so the marketing machine continues to drive more interest.

I’ve not yet sent out the first order to the UK distributor as I don’t yet have all the tops!

Find out more next week when I expect to receive the missing stock, the new black tops and hopefully the samples have arrived in Europe.

Look out for Part 13 – From Sketch to International Distribution … in 5 Months!

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